The New Mastersounds Will Funk Your Head Up!

First let me start off by espousing some “elder” wisdom for all of you attending this year’s 10,000 Lakes Festival.
If someone, and I mean anyone, mentions to you that you should check out a particular band, even if you have never heard of the band, just go.
Get out of your Coleman camp chair, finish eating your yummy hot dog from Walmart down the road, and just go! You already paid your ticket to get in, okay, well, most of you, so it should not be hard to get off yer bum and give as many bands as you can some of your time to possibly win you over as a fan.

Afterall, in the day and age where many of us pay little to nothing for the music we listen to at home, bands are supported more and more financially by filling the venues they are booked at.

A strong showing at a festival can facilitate bands being booked on a more regular basis at the clubs you perhaps frequent. Far too often I have found some of my favorite music by stumbling upon a festival set recommended in passing to me.
The New Mastersounds happens to be one of the best and highest quality bands that was recommended to me once, and very briefly, in passing.
Wakarusa 2007 was filled with bands that I had never seen live, but most I had at least heard their name from someone. There was only one band in the whole festival that I had neither heard of nor seen live, but it was recommended by just about every other festival goer. I had to see The New Mastersounds I was told over and over again.

Of course, the first three or four times someone mentioned this particular recommendation I thought little of it, logged it into a far back corner of my memory and went along my merry way. But then as the day went further along I realized this was the one band that was talked about the most within the crew I was with.

It was decided, without reservation, that we all needed to at least check out for a few songs The New Mastersounds. What a treat! Not only did we go, but we stayed the whole show, through the encore, begging and pleading for more.
I like funk. I actually love 70’s era funk. It would be really easy to categorize the New Mastersounds as being a band that re-creates 70’s style funk songs. That would not only be unfair, but downright rude.

The New Mastersounds is comprised of four of the most talented modern funk and jazz musicians you could dig up. What is striking about their sound is that underneath their mastery of funk or jazz, that often sounds deliciously vintage, is their progressive way of incorporating something new. All too often I find a hip hop or—hell, I will say it—an Electronica feel to the backbeat of their songs.

Being that Eddie, Simon, Pete and Joe are trekking all the way from Merry Old England to play their bums off for you, show a little respect and go get yer boogie on.

Be careful however, once you start to get yer boogie on, more than likely you won’t be able to stop. The New Mastersounds have a knack for lengthening songs into asthma-inducing boogie workouts. Relentless they certainly are, and worth your time.

New Mastersounds: Barn Stage, 10KLF; Wed., July 23, 11:30 p.m.