Letters to the Editor | February 4th, 2015
To the editor:
There were two “King of Beers” commercials last night, the first one hit home being I am a dog owner, and oddly enough so did the second even though there were no cute pets or “What’s Up?” phone calls.
I can easily admit that I am not a “Budweiser drinker” nor am I am drinker of most macro beers. I enjoy a full flavored, robust beer with hops, and where the brewer pushes the creative boundaries of developing unique and good tasting beverage.
On Sunday night Budweiser ran a $9 million, 60 second advertisement during the Super Bowl that snubbed craft brewers and the people who drink craft beer.
I was not really shocked to see this commercial during the Super Bowl because big business has a way of stepping on the little guy and putting them down even though they usually have a very quality product. What did intrigue me was the after effect this will have on small breweries and the decisions they will be making with representation and their long term goals. The thing is big and small breweries depend on getting their product out on the market and that is where smaller local companies become involved in distribution. These companies take pride in the products they carry and sell to local bars and liquor stores throughout a major region.
Most distribution companies are split up into the big three and I am sure you can figure these out. Money wins out on these contracts a lot of the time and some businesses’ catalogs are much larger than others. Which makes me think what the hell was Budweiser doing insulting the little guy. It just lost business for its own distribution and also made the small time brewer think, “Why should I work with a company that will disregard us like that?”
This example of Budweiser’s folly should also apply to almost all major corporate businesses. I think we can agree that this is just not a smart business practice, it makes us think twice before we will make a purchase or visit certain establishments.
-J Earl MillerFargo
January 24th 2026
December 18th 2025
August 19th 2025
June 19th 2025
June 2nd 2025
__293px-wide.jpg)
_(1)__293px-wide.jpg)
__293px-wide.jpg)
By Alicia Underlee Nelson A 37-year-old man from Minneapolis was shot during an incident involving federal immigration officers on Jan. 24. Hospital records obtained by the Associated Press (AP) stated that the man was pronounced…
By Kooper Shagena Just off of I-94 and Highway 83 on State Street in Bismarck, an abandoned Kmart sits behind an empty parking lot, watching the cars roll on and off the interstate exchange. It has been standing there quietly since…
Saturday, January 31, mingling at 6:15 p.m. and program at 7 p.m.Fine Arts Club, 601 4th St. S., FargoThe FM Symphony is getting intimate by launching a “Small Stages” chamber music series and it's bringing folks together via…
By John Strand If you are reading this editorial and you too are worried sick about the state of our country, keep reading. Maybe we can inspire each other. It was near closing time. We were discussing our values crisis. So this…
By Ed RaymondA mind that snapped, cracked, and popped at one hundredI wasn’t going to read a long column called “Centenarian: A Diary of a Hundredth Year” by Calvin Tomkins celebrating his birthday on December 17 of 2025…
By Rick Gionrickgion@gmail.com Holiday wine shopping shouldn’t have to be complicated. But unfortunately it can cause unneeded anxiety due to an overabundance of choices. Don’t fret my friends, we once again have you covered…
By Rick GionSince the much-dreaded Covid years, there has been much ebb and flow in the Fargo-Moorhead restaurant scene. In 2025, that trend continued with some major additions and closings. Let’s start the New Year on a positive…
Saturday, January 17, doors at 7:30 p.m.The Aquarium above Dempsey’s, 226 N. Broadway, FargoThe Slow Death is a punk supergroup led by Jesse Thorson, with members and collaborators that include members of The Ergs!, Dillinger…
By Greg Carlson There is a great scene in the middle of Kelly Reichardt’s excellent movie “The Mastermind” when protagonist James Blaine Mooney (Josh O’Connor) is chastised by criminally-connected wheelman Jerry (the…
By Jacinta ZensThe Guerrilla Girls, an internationally renowned anonymous feminist art collective, have been bringing attention to the gender and racial imbalances in contemporary art institutions for the last 40 years. They have…
Saturday, January 31, 6:30-9 p.m.Transfiguration Fitness, 764 34th St. N., Unit P, FargoAn enchanting evening celebrating movement and creativity in a staff-student showcase. This is a family-friendly event showcasing pole, aerial…
By Annie Prafckeannieprafcke@gmail.com AUSTIN, Texas – As a Chinese-American, connecting to my culture through food is essential, and no dish brings me back to my mother’s kitchen quite like hotdish. Yes, you heard me right –…
By Sabrina Hornungsabrina@hpr1.comNew Jamestown Brewery Serves up Local FlavorThere’s something delicious brewing out here on the prairie and it just so happens to be the newest brewery west of the Red River and east of the…
By Ellie Liveranieli.liverani.ra@gmail.com At the beginning of the movie “How the Grinch Stole Christmas," the Grinch is introduced as having a smaller than average heart, but as the movie progresses, his heart increases three…
January 31, 11 a.m. - 6 p.m.Viking Ship Park, 202 1st Ave. N., Moorhead2026 marks 10 years of frosty fun! Enjoy sauna sessions with Log the Sauna, try Snowga (yoga in the snow), take a guided snowshoe nature hike, listen to live…
By Vern Thompson Benjamin Franklin offered one of the most sobering warnings in American history. When asked what kind of government the framers had created in 1787, he replied, “A republic, if you can keep it.” Few words…